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Our specialists will help you identify the right type of protection so you can make the most of today and tomorrow.


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Local expert advice.
Here for you since 1897.


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We partner with Canada’s top insurance companies to ensure you get the very best protection and service value.


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Should a crisis occur we’ll ensure your life returns to normal quickly, starting with our 24/7 claim services.


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We’re your neighbours — so we get it.
It’s different here.


Find the Best Coverage & Rates for your Peace of Mind.

For 120 years, The Standard Insurance has served the best interests of home, business and vehicle owners in Northwestern Ontario, Manitoba and Saskatchewan. We are insurance brokers, which means we work with insurance carriers on your behalf to secure the most comprehensive coverage for your needs, at the best possible value. Our brokers will take the time to get to know you, then put their connections and knowledge to work in finding custom solutions for your unique, specific needs.

We live and work in your community, and because of that our insurance experts can predict your insurance needs better than anyone. When you have questions about your policy, or need to make a claim, we are always there to take your call with 24/7 service. We’ve built our reputation on straightforward, honest communication, so you have total clarity in understanding the options that are available to you.

Our responsibility is to you. Request a quote or visit us to discover the difference.

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Latest Posts

  • Major Changes to Distracted Driving Laws

     When you're driving, you have one job. Just one text could cost you $1,000. No matter how important that next call or notification may seem, distracted driving simply isn't worth the risk. In 2019, distracted driving penalties in Ontario have become much more severe, with fines of up to $1,000 on your first offense. Drivers with a conviction on their record can also expect their insurance premiums to increase by upwards of 20% or in some cases, find it difficult to secure coverage at all.  Read More
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